New AccuWeather App Offers Same Experience Across Android Devices | Mobile Marketing Association
March 5, 2013
 
New AccuWeather App Offers Same Experience Across Android Devices 
 
Multi-location, resizable widgets, optional weather graphs with different layers of detail, and more customizing now available
 
STATE COLLEGE, PA – February 28, 2013 – The new AccuWeather for Android app takes advantage of many of the new conventions offered by the Android operating system with user-friendly features such as multiple, multi-location and resizable widgets, optional weather graphs with different layers of detail, and even more customization. The app also offers the same experience across all Android smartphones and tablets.
 
 
“The new AccuWeather app is truly responsive to the needs of our Android users,” said Pascal Racheneur, AccuWeather Vice President of Interactive Media. “It was designed for the user who wants immediately descriptive weather images with minimal text, while the user who wants more information may choose to dive into the bright weather graphs for more weather detail.” 
 
 
AccuWeather worked closely with Google to follow their design guidelines and to capture everything their new operating system has to offer consumers.
 
More new features include:  
 
·        Local forecasts for 2.7 million locations worldwide with forecasts that now update every 15 minutes. Information includes forecasts for the next 15 days – all available in 27 languages.
 
·        Current weather conditions also now updating every 15 minutes with the very latest humidity and precipitation percentages, dew point, visibility, UV index, wind speed gusts and direction, times for sunrise and sunset, and RealFeel® - AccuWeather’s exclusive weather forecasting  system that analyzes multiple weather factors to determine how the local temperature actually feels.
 
·        Home screen widget displaying two-day forecasts with severe weather warnings for your GPS location, and a time clock. Resizable home screen widgets that can show multiple locations of your choosing are also now available with even more weather detail.
 
·        Customizable My AccuWeather lifestyle forecasts for specific health concerns and outdoor activities. Categories include: Outdoor Fitness, Travel, Respiratory Health, Fishing and Game, and Do-It-Yourself.
 
·        Push notifications for severe weather alerts in the United States, now available for Android tablets in addition to smartphones. For worldwide locations, when AccuWeather forecasts snow, ice, rain, or the probability of thunderstorms, you will see an orange exclamation point displayed within the location’s current and 15-day screens.
 
·        European radar now available, in addition to the radar for North America. Worldwide satellite overlaying interactive Google Maps is also an option, along with a snapshot view of the maps for your saved locations.
 
·        New, local weather forecast summaries providing an overview of the next five days’ weather forecast along with a description of the most dramatic weather event expected during the five days.
 
·        The option to select either portrait and landscape views.
 
 
 
 
 
 
An ad free version of AccuWeather with 25-day forecasts, named AccuWeather Platinum, is also available from Google Play. AccuWeather Platinum can be downloaded for a one-time fee of $0.99 for a limited time only. The regular price is $2.99, but the new app is on sale in celebration of its availability.
 
 
 
###
 
 
 
About AccuWeather, Inc., and AccuWeather.com
 
Every day 750 million people worldwide rely on AccuWeather to help them plan their lives, protect their businesses, and get more from their day. AccuWeather provides hourly forecasts for more than 2.7 million locations worldwide, with customized content and engaging video presentations available on smart phones, tablets, wired and mobile internet sites, connected TVs and Internet appliances, as well as via radio, television, and newspapers. Founded in 1962 by Dr. Joel N. Myers – a Fellow of the American Meteorological Society who was recognized as one of the top entrepreneurs in American history by Entrepreneur Magazine’s Encyclopedia of Entrepreneurs – AccuWeather also delivers a wide range of highly-customized enterprise solutions to media, business, government, and institutions, as well as news and weather content and video for more than 72,000 third-party websites.