Netbiscuits teams up with Impact Mobile to deliver messaging campaign services allowing brands to activate their mobile Internet | MMA Global
March 30, 2009

Today, Netbiscuits, provider of a leading web software platform for development, publishing and advertising on the mobile Internet, announced they are working with Impact Mobile, an industry leader in mobile marketing and advertising technology, to deliver templated messaging campaigns.

Las Vegas, CTIA Wireless Show – March 30, 2009 - By integrating Impact Mobile's technology with Netbiscuits’ development platform, publishers and developers can further their marketing reach by establishing a one-to-one relationship with the consumer’s phone via SMS and continue that dialogue via opt-in subscription services.

These services will allow publishers and developers to add rich functionality to bridge the consumer to high-ROI destinations such as the mall, convenience store, dealership, events, etc. “The cooperation between Netbiscuits and Impact Mobile is a game changer for the digital planner,” said Ran Farmer, Managing Director, Netbiscuits, Inc. “Brands are asking for measurable return and accountability on the mobile campaign. We are providing the answer.”

“Netbiscuits has been successful in building applications that make it simple to port web functionality to the mobile device," said Gary Schwartz, CEO and President, Impact Mobile. “Impact Mobile is very excited about teaming up with Netbiscuits to allow retailers and brands to deliver alerts, coupons and other special offers directly to their consumers' phone number, and provide them with strong ROI they need, especially in this economy.”

Neustar, MBlox and Fierce Wireless are leveraging the Netbiscuits "send-to-friend" SMS service today at CTIA Wireless 2009 show. To try these services on your US phone text message NEUSTAR to 88398 or text message MBLOX to 88398.