Netbiscuits integrates with AdMob to deliver rich mobile advertising experiences and streamlined mobile content monetization | MMA
March 30, 2009

AdMob’s Mobile Ads and Analytics Now Integrated Into Netbiscuits Mobile Internet Platform

Reston, VA – February 16, 2009 - Today, Netbiscuits, provider of a leading web software platform for development, publishing and advertising on the mobile Internet, announced they are working with AdMob, the world’s largest mobile advertising marketplace, to provide sophisticated advertisement and placement tools to a wide mobile audience.

This will allow publishers and developers to integrate rich mobile ads using video, intelligent linking and device-specific schemes provided by Netbiscuits’ online platform to easily manage and create mobile content from one portal.

By integrating AdMob on Netbiscuits’ development platform, publishers and developers can reach unparalleled audiences as the Netbiscuits platform recognizes more than 5,000 different mobile devices across all carriers globally. AdMob advertisements and all other mobile content are adjusted on the fly to fit each screen size and form function, resulting in well-placed and highly targeted ads for any mobile Web site developed with Netbiscuits.

“The monetization of mobile Web sites has never been easier,” said Ran Farmer, managing director, Netbiscuits, Inc. “The seamless integration of AdMob ads and mobile analytics into Netbiscuits opens a direct revenue stream for our customers. At the same time, AdMob customers can take advantage of the superior mobile Internet experience that Netbiscuits’ mobile Web site creation and publication platform easily enables on any mobile phone in more than 40 countries worldwide.”

“The integration with Netbiscuits has allowed AdMob to use their platform to create and publish mobile sites and landing pages for our advertisers,” said Jason Spero, Vice President and General Manager of North America, AdMob. “We have been pleased with how useful and productive this platform has been for our customers.”

AdMob ads can now be easily delivered into mobile Web sites created with Netbiscuits. In addition, AdMob’s free mobile analytics service can easily be integrated and accessed directly from the Netbiscuits dashboard.