More than 20 New Members Join Mobile Marketing Association
Global Validation of Mobile Channel Fuels Membership Growth
BOULDER, CO, Sept. 6, 2006 — The Mobile Marketing Association (MMA) (www.mmaglobal.com) today announced that more than 20 new members have joined the association since mid-July, 2006 a record-breaking year for the association’s membership. As mobile marketing moves from its concept stage, companies across all categories are realizing the power of the mobile channel.
The newest MMA members include:
“The MMA welcomes these new members to the association and look forward to their contributions as we continue to build a professional and sustainable mobile marketing industry,” said Laura Marriott, executive director of the MMA.
MMA membership is open to companies and individuals actively engaged in mobile marketing, as well as those that actively support the wireless medium. A list of current members is available at: http://www.mmaglobal.com/modules/article/view.article.php/501 For information about the MMA, please visit www.mmaglobal.com.
About the Mobile Marketing Association (MMA)
The Mobile Marketing Association (MMA) is the premier global association which strives to stimulate the growth of mobile marketing. The MMA is an action-oriented association designed to clear obstacles to market development, to establish standards and best practices for sustainable growth, and to evangelize the mobile channel for use by brands and third party content providers. MMA members include agencies, advertisers, hand held device manufacturers, wireless operators and service providers, retailers, as well as any company focused on the potential of marketing via the mobile channel. The Mobile Marketing Association’s global headquarters are located in the United States. For more information, please visit www.mmaglobal.com
Valerie Christopherson or
Global Results Comm. (GRC)
+1 949 608 0276