Nomination deadline extended to September 14, 2009

New York, London, UK, Singapore & Sao Paulo: September 3rd, 2009 - The Mobile Marketing Association (MMA) (www.mmaglobal.com) today announced the extension of the nomination deadline for its annual Global Awards. Entrants now have until September 14th to put forward submissions and be in the running for one of the prestigious awards. Open to all industry players, the awards recognize significant contributions within the mobile marketing industry from every region of the world. Entries can be made at www.mmaglobal.com/awards.

“The standard of entries received so far for the Global Awards has been exceptional and is a true testament to the commitment and innovation of companies and individuals across the mobile marketing industry today,” said Mike Wehrs, MMA President and CEO. “We’re very excited about the upcoming awards ceremony and the celebration of this year’s top campaigns and accomplishments.”

The 2009 Annual Global MMA Awards categories include:

• Best Mobile Campaign by Channel & Region
  • Channels include:
    • Display
    • Messaging
    • Emerging Technologies
    • Multi-Mobile Channel
    • Social Media
    • Cross Media Integration
  • Regions include:
    • North America
    • Central & Latin America
    • Europe, Africa & Middle East
    • Asia Pacific
    • Global: A campaign that has been executed in two or more of the above regions
• Best Mobile Campaign Overall
• Industry Awards which include:
  • Innovation Award – Reach
  • Innovation Award – Creativity
  • Social Impact Award
  • Mobile Marketing Association Award for Overall Excellence
• Mobile Marketing Academic of the Year – Individual
• Mobile Marketing Academic of the Year – Institution

Nominations are open to the public and from every country and need to be submitted online prior to the 14th of September. Visit the MMA Awards Web page at www.mmaglobal.com/awards for more information on how to submit a nomination. Winners will be selected by a judging panel of industry, association and media leaders and announced during the Annual Awards Ceremony and Dinner on November 17th in Los Angeles at the conclusion of the Mobile Marketing Forum – www.mobilemarketingforum.com.

About the Mobile Marketing Association (MMA)
The Mobile Marketing Association (MMA) is the premier global non-profit trade association established to lead the growth of mobile marketing and its associated technologies. The MMA is an action-oriented organization designed to clear obstacles to market development, establish mobile media guidelines and best practices for sustainable growth, and evangelize the use of the mobile channel. The more than 700 member companies, representing over forty countries around the globe, include all members of the mobile media ecosystem. The Mobile Marketing Association’s global headquarters are located in the United States and it has regional chapters including North America (NA), Europe, Latin American (LATAM), Middle East & Africa (MEA) and Asia Pacific (APAC) branches. For more information, please visit www.mmaglobal.com. For information relating to the MMA’s Mobile Marketing Forum series, please visit www.mobilemarketingforum.com.

FOR MORE INFORMATION:

Valerie Christopherson or
Grace Mourey
Global Results Comm. (GRC)
P:+1 949 608 0276
E: [email protected]
E: [email protected]

Jen Allen, Becca Daniel or Camellia Zarbhanelian
Mi liberty Ltd
P: +44 20 7751 4444
E: [email protected]

Maria Ramirez or Julio Gama
Newlink PR
Tel: 305 5327950
Email: [email protected]

Sonya Madeira Stamp
Rice Communications Pte Ltd
Tel: +65 6227 1550
Email: [email protected]