Purchase Whole Journal Here for only $75.00
List of Articles for individual purchase $8.50 each
List of Articles
SMS MARKETING: THE ROLE OF PERMISSION AND ACCEPTANCE
Prashant Amin, Bijal Zaveri Amin, R.P. Patel
MOBILE MARKETING: THE EMERGING INDIAN PERSPECTIVE
Varsha Jain, Saumya Pant, Aarzoo Daswani
CAN PAKISTAN BUILD A MOBILE MARKETING ECOSYSTEM?
Yasmin Malik
A COMPARATIVE STUDY OF THE TELECOMMUNICATION INDUSTRIES OF INDIA AND SOUTH KOREA AND MOBILE HANDSET MARKET WAR OF SOUTH KOREA
Jayrajsinh Jadeja, Kedar Shukla
DRIVING FREQUENCY WITH MOBILE SOCIAL NETWORKS (MSN) AND THE MEDIATING EFFECTS OF PRICE AND QUOTA PROMOTIONS
William F. Humphrey, Jr., Debra A. Laverie
MOBILE APPLICATION ADOPTION BY YOUNG ADULTS: A SOCIAL NETWORK PERSPECTIVE
David G. Taylor, Troy A. Voelker, Iryna Pentina
SOCIAL MEDIA USE IN A MOBILE BROADBAND ENVIRONMENT: EXAMINATION OF DETERMINANTS OF TWITTER AND FACEBOOK USE
Sangwon Lee, Moonhee Cho
MOBILE PAYMENTS: THE REALITY ON THE GROUND IN SELECTED ASIAN COUNTRIES AND THE UNITED STATES
Meiling Pope, Ryan Pantages, Nadeshda Enachescu, Ryan Dinshaw, Corey Joshlin, Robert Stone, P. Albert Austria, Kala Seal
LBS MARKETING: WHY THE FEDERAL GOVERNMENT CARES AND WHAT YOU CAN DO ABOUT IT
Monica Desai, Greg Louer, Ryan King, Maria Wolvin
THINKING HUMAN: PERMISSION BASED MOBILE MARKETING CAN HELP LEAD THE WAY
Mihai Vlad
|
