Redbox Makes Rentals a Breeze, Engages and Rewards Users | MMA
November 20, 2015
Submitted by Urban Airship

Redbox’s Objectives 

  • Educate and onboard new users 
  • Cross-promote Redbox content across channels 
  • Give users easy access to rental kiosks and content availability

RESULTS

  • Redbox’s first welcome message boosted the redemption rate by 300 percent.
  • The first push notification drove more than 16 times more online traffic than its busiest day ever. 
Redbox Makes Rentals a Breeze, Engages and Rewards Users