AdVantage™ drives improved audience segmentation and increased digital ad revenue
September 22, 2015
Submitted by Quaero
A major media company was not achieving full potential through its ad network. Using Quaero's AdVantage™ platform the company saw significant increase in digital ad revenue and improved audience segmentation.
Learn how this company:
- Monetized undersold ad segments
- Demonstrated new opportunities for advertisers
- Saw a 250% increase in ad sales ROI
- Saw incremental growth in revenue of $30 million
Click here for the case study.