2. Case Studies

With 1725 modern marketing campaign case studies to review, this is the #1 resource for marketers seeking to activate the innovation of modern marketing.

e.g. “Consumer Services”, “Coca-Cola”, “Mobile Couponing”

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DIMES: DIMES Milkshake Launch
Durex: Durex Extreme Launch Campaign
El Dragón: El Dragón: Promoting a Telenovela with a Gamified Ad
Emergen-C: Emergen-C: Emerge Our Best Campaign
Emergen-C: Emergen-C “Emerge Your Best” Campaign
Nivea: Nivea #SentuhanIbu World of Imagination
Pepsi: Practicing the New Normal with Swag
Pond’s Unilever: Pond's Face Your Hesitations and #SeeWhatHappens
Excedrin: Excedrin Take Two
Butterfinger: Game Better with Butterfinger
No Kid Hungry: Using Restaurant Incentives to Support Dine for No Kid Hungry
Nike: Nike Next%: Speed is Your Currency
Amelia Island Convention and Visitors Bureau: Amelia Island’s "Moments" Campaign
The games industry: #PlayApartTogether: Promoting Social Distancing
Kimberly-Clark: Black Community Private Marketplace (PMP)
Fruit by the Foot: #BlackVoicesCreate
Fanta: Fanta Music Is Ours
ChapStick: ChapStick "Beauty Confessions" Quiz
Goodwill: “Bring Good Home” Mobile Advertising Campaign
JBS AdapTable Meals: JBS AdapTable Meals 2020 Mobile Advertising Campaign
Cerveza Victoria: Cerveza Victoria Mother's Day
Bank of America: 1 Billion Dollar Initiative for Racial Equality and Economic Mobility
: Dove #ShowUs Russia
Lay’s: Lay's 4 Seasons Digital OOH
Dunkin': Dunkin'/Waze "Going Gold"
Chevrolet: Master Building the All-New Chevy Silverado
Sephora: Live-Streaming on E-Commerce Mini Program
Nescafe: Nescafe: From Tianyi with Love
Nike: Nike Joyride: Getting Reluctant Runners Running
Isbank: Isbank’s Personal Assistant “Maxi” Launch Campaign
Klondike: The Revival of the Klondike Jingle
Klondike: What Would You Do For a Klondike Bar?
Samsung Galaxy: Samsung S10 — Innovation at the Next Level
Renault Turkey: Rennovative Test Drive
Swimco: Swimco Drives 43.6 Percent Lift in Foot Traffic from Targeted Competitor Locations with Simpli.fi
P/S: Ready Player: Mom
P/S: The AI Dentist
TD Ameritrade: TD Ameritrade Watson Chatbot
Yapı Kredi: Yapı Kredi Digital Onboarding via Video Assistant
Radiant: SAY
: Otees Mobile Game
Pronamel: Pronamel PIER Launch
Swiss International Air Lines: Bringing SWISS Out of the Sky and into Your Hands
AXN Asia: Talk to Asia’s Got Talent on Google Assistant
Presidential Candidate 01: Jokowi-Amin: Creation Is Prayer, Projection of Hopes and Optimism to Win Presidential Election
Cornetto: Unicornetto: Creating Magic with Data
Coca-Cola: Cric N Coke — ICC Promo Game
Stage Stores: Stage Stores’ ’90s-Themed Back-to-School Mobile Campaign
FastPay: Top Up and Keep Moving!
Coca-Cola BR: Coke and the Chinese Food Battle
Cadillac: Cadillac CT5 ASMR Reveal
T-Mobile: T-Mobile Tuesdays
MINI Canada: Hijacking High Gas Prices for High Returns
The Ad Council: Why Does It Take a Disaster to Bring Us Together?
Paramount Pictures: Dora: The Lost City of Gold: Pack Your Adventure with Dora
Mountain Dew: MTN DEW AMP GAME FUEL Launch
Nike: All-Star Weekend
KFC: The First Colonel to Conquer Esports
Nike: Nike World Cup: Daring Teenage Footballers to Be Their Best!
Unilever: Wall’s Gold Spirit
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