Data | MMA

Tuesday, December 14, 2021 - 10:00am to 11:00am ICT

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Tuesday, November 23, 2021 - 12:30pm to 1:00pm GMT

Speakers: 
SVP EMEA
The Trade Desk

Thursday, November 18, 2021 - 4:00pm to 5:00pm IST

Speakers: 
Head of Ads, Brand & Reputation Marketing
Google India
Strategic Partner Development Manager, New Initiatives
Google
Chief Technology and Product Officer
NDTV Group
Country Manager - Data & Digital Media, India
Media.Monks
SVP & Head of Product & Growth (Digital Ventures)
Viacom18 Media Private Limited
MMA India Board Member; Country Head - India
MMA India
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Thursday, November 25, 2021 - 4:00pm to 5:00pm IST

Speakers: 
VP - Growth & Marketing
WebEngage
AVP - Channel Partnerships, Brands
WebEngage
Head - Martech & Automation
HDFC Bank
Director /Global Head - Technology
Unilever
MMA India Board Member; Country Head - India
MMA India
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Friday, November 12, 2021 - 4:00pm to 5:00pm IST

Speakers: 
Head of Product Marketing
Facebook India
Co-founder
Ad Yogi
MMA India Board Member; Country Head - India
MMA India
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Thursday, November 11, 2021 - 4:00pm to 5:00pm IST

Speakers: 
Head of Product Marketing
Facebook India
CEO
Merkle Sokrati
MMA India Board Member; Country Head - India
MMA India
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The Modern Marketing Reckoner Report 2021 was developed to help businesses move forward and gain leverage in the online marketing industry. It will provide valuable insights on the latest modern marketing strategies, as well as comprehensive coverage on topics including how to plan for post-IDFA mobile marketing strategies, the role of the rising e-sport industry for marketers, cashless society, and the new era of programmatic mobile video advertising.

Release Date: 
October, 2021

The Modern Marketers Guide to MarTech Maturity is an initiative by the MMA India AMMP community represented by the MarTech council.

It's the only industry Playbook to showcase MarTech maturity across different organizations and sectors with complete guidance on choosing and utilizing MarTech stacks effectively.

What makes this MarTech Playbook unique:

Release Date: 
September, 2021

Data is focal to business hence it's key for marketers to understand the evolving data landscape, winning data strategies to drive better business outcomes and customer experiences.

MMA has collaborated with EY in a study which has inputs from over 150 marketers across India, to create an industry-first valuable go-to resource to reveal how marketers use consumer data, measure ROI, ensure governance and build data capabilities.

Release Date: 
August, 2021
Education Section: 

Thursday, August 5, 2021 - 4:00pm to 5:30pm IST

Speakers: 
Consumer Experience Lead, India & Bangladesh
Mondelez India Foods Pvt. Ltd.
Head - Corporate Brand and Communications Group
ICICI Bank Ltd
SVP, Revenue & Marketing
ALTBalaji
Director and Head, Global Business Group, India
Meta
MMA India Board Chair; Managing Director
L'Oréal India
Partner, Media & Entertainment
EY
MMA India Board Member; Country Head - India
MMA India
Knowledge Partner
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