South Africa
Mobile Marketing Association's South African Local Council strives to stimulate the growth of mobile marketing and its associated technologies in the country.
Mobile Marketing Association's South African Local Council strives to stimulate the growth of mobile marketing and its associated technologies in the country.
Contact Info
Website / Blog URL:
MMA SA Creative Seminar Slides
CliffCentral
Digitata
Future Tech Media
MMA
Shazam
Yum! KFC
Announcements
The Mobile Marketing Association of South Africa Announces the 2015 SMARTIES Short List
MMA South Africa Announces the 2015 SMARTIES Judges Panel
MMA South Africa Announces the Smarties South Africa 2014 Shortlist
SMARTIES SHORTLIST 2018
Join us for the 2018 MMA South Africa Smarties Awards Gala on Thursday, 1st November, 2018 at The Maslow Hotel in Sandton, as we celebrate excellence and effectiveness in Mobile Marketing. Buy your Smarties Table today!
Brand Awareness
- Add Hope and Mark1
Add Hope in VR - Domestos and The Niche Guys
World Toilet Day 2017 - Domestos and The Niche Guys
Killer Combinations - Shield and Gorilla
#ShieldReady
Lead Generation / Direct Response / Conversions
- KFC and Yonder Media
KFC CRM Rewards Program - Shoprite and Yonder Media
Shoprite_Checkers Win a Car - Capfin and Mindshare
Capfin
Product / Services Launch
- Debonairs and AdColony South Africa / AdColony EMEA
Debonairs Smokin' BBQ - Shield and Gorilla
#ShieldReady
Relationship Building / CRM
- KFC and Yonder Media
KFC CRM Rewards Program - Unilever and Digitas Liquorice
Unilever Top Sellers
Social Impact / Not For Profit
- Add Hope and Mark1
Add Hope in VR - ABSA | Prosper Films | Digital Academy and YDigital Media
Coding a Better Future – Digital Academy
Cross Media
- Tru-Cape Fruit Marketing and Red Cherry Interactive
Fruit-Full mobile game - Shield and Gorilla
Be The Next Champion - Surf and Digitas Liquorice
Surf School of Shine
Cross Mobile Integration
- Suntory and Mindshare South Africa
Lucozade
Mobile Social
- Miller and JustPalm
Miller Genuine Draft Mbali Chatbot - Shield and Gorilla
Pressure Moments - Shield and Gorilla
#ShieldReady
Innovation
- Add Hope and Mark1
Add Hope in VR - Miller and JustPalm
Miller Genuine Draft Mbali Chatbot - Tru-Cape Fruit Marketing and Red Cherry Interactive
Fruit-Full mobile game - Suntory and Mindshare South Africa
Lucozade - Unilever and Digitas Liquorice
Unilever Top Sellers
Location Based Services or Targeting
- KFC and Vicinity Media
KFC Zinger - Dischem and Mobiclicks
Dischem - Winter Care Guide - Suntory and Mindshare South Africa
Lucozade
Mobile Video
- Heineken and AdColony South Africa
Heineken Aurora - Volkswagen SA and Mobiclicks
Volkwagen SA - How to Adventure 360 - OMO and Digitas Liquorice
OMO Father's Day - Knorr and Digitas Liquorice
Knorr Whatsfordinner Leave No Food Behind
Join us for the 2018 MMA South Africa Smarties Awards Gala on Thursday, 1st November, 2018 at The Maslow Hotel in Sandton, as we celebrate excellence and effectiveness in Mobile Marketing. Buy your Smarties Table today!
Local Council Leadership
Chair
Chair Emeritus
Advisory Board
Neeraj Ramajathan, Group Digital Head, Mobile Advertising and E-Commerce, MTN
Dudu Mokholo, Chief Marketing Officer- Africa , Samsung
Daniel Padiachy, Chief Marketing Officer, McDonalds
Vincent Maher, Head of Digital Enablement, Multichoice
Lunga Ngcime , Head of Digital , Tigerbrands
Federico De Nardis, CEO Sub Sahran Africa, GroupM
Sagren Pather, Executive Head - Digital, Direct Marketing and Marketing Analytics, Standard Bank
Enver Groenewald, CCM Director, Unilever
Rick Joubert, CEO, Yonder Media
Ashraff Paruk, Managing Executive- Digital Lifesytle Services, Vodacom
Philip Cohen , General Manager - Digital Marketing, ABSA
Andrew Stein, Marketing & eCommerce Director, Makro
Zia Namooya, CEO , Mindshare