There are one or two games that go viral every year — Angry Birds, Rayman Jungle Run, and Candy Crush are recent examples — but these games are the exception. In fact, it's relatively hard for game apps to go viral.

Fiksu and Facebook Helped Shotzoom's Golfshot Generate Over 1M Downloads Across 50 Countries

Fiksu's programmatic media buying and optimization tools for Facebook helped Shotzoom scale their business and lower their user acquisition costs.

Challenge: Cost Effectively Scale User Base and Validate Business Model

Overview:

Topps, long known as the pre-eminent baseball trading card company, has evolved with the times. For more than two years, Topps Digital has been developing and publishing apps including BUNT, HUDDLE, and KICK.

Featured by Apple as a "Best New App," BUNT is the exclusive digital trading card app of Major League Baseball. The free app, which is monetized through in-app purchases, allows the next generation of baseball fans to collect digital cards and play them during baseball games to earn points in real time.