Global

The Impact and Future of Brand Safety: What should you lookout for?

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Wednesday, December 8, 2021 - 11:00am to 12:00pm EST

Speakers:

Sarah Personette

Chief Customer Officer

Twitter

Terri Schriver

Brand Safety Executive

Bank of America

Dr. Andrew Stephen

L'Oreal Professor of Marketing & Director of the Oxford Future of Marketing Initiative

Said Business School, University of Oxford

Neal Thurman

Co-founder, Brand Safety Institute, Director

Coalition for Better Ads

Joshua Lowcock

Chief Digital Officer

UM

Brand Safety Incident Management, Governance, and performance Management

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Wednesday, November 17, 2021 - 11:00am to 12:00pm EST

Speakers:

Alex Josephson

Vice President, Global Head of Twitter Next

Twitter

Stacy Minero

Global Head of Twitter ArtHouse

Twitter

Beverly Jackson

Vice President, Global Brand and Consumer Marketing

Twitter

Meg Haley

Global Head of Revenue Product Strategy

Twitter

Bryan Steele

Manager, Connected Vehicle Brand Marketing

General Motors

Jessica Ruscito

North America Brand Lead

Dorel Juvenile

Neal Thurman

Co-founder, Brand Safety Institute, Director

Coalition for Better Ads

Brand Safety Tool and Vendor Management Best Practices, Resources & Budgeting for Brand Safety

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Tuesday, October 26, 2021 - 11:00am to 12:00pm EDT

Speakers:

Allison Shafir

Brand Safety Partnerships Lead

Twitter

Terri Schriver

Brand Safety Executive

Bank of America

Neal Thurman

Co-founder, Brand Safety Institute, Director

Coalition for Better Ads

Marissa McArdle

SVP, Programmatic & Social Product

DoubleVerify

Ben Jankowski

Senior Vice President, Global Media

Mastercard

Determine Your Brand Safety Standards, exploring brand safety vs. suitability

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Wednesday, September 15, 2021 - 11:00am to 12:00pm EDT

Speakers:

Caitlin Rush

Global Head, Brand Safety Strategy

Twitter

Terri Schriver

Brand Safety Executive

Bank of America

Neal Thurman

Co-founder, Brand Safety Institute, Director

Coalition for Better Ads

Yale Cohen

EVP, Global Digital Standards

Publicis Media

Watch the Webinar:

What is Brand Safety, why does it matter, and who are the stakeholders involved?

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Wednesday, August 25, 2021 - 11:00am to 12:00pm EDT

Speakers:

Jean-Philippe Maheu

VP, Twitter Client Solutions

Twitter

Terri Schriver

Brand Safety Executive

Bank of America

Mike Zaneis

CEO, Trustworthy Accountability Group & Co-Founder

Brand Safety Institute

Lauren Radcliffe

SVP, Customer Strategy and Communications

A Place for Mom

Watch the Webinar:

Leading Marketers to Brand Safety Excellence

Tata Asset Management Ltd

Progressive Insurance

Play Digital S.A. (MODO)

MMA Reveals the Global and North America Advertisers, Brands, Holding Companies, Agencies, and Solution Providers Driving the Most Impact in Modern Marketing on the SMARTIES™ Business Impact Index

Submitted by MMAGlobal on Tue, 06/22/2021 - 11:55

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Unilever and GlaxoSmithKline Take Top Honors

New York – June 10, 2021 –MMA Global, the industry body dedicated to driving modern marketing and shaping the future of marketing, revealed the rankings for the annual MMA SMARTIES Business Impact Index for Global and North American markets.

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News Type:

MMA Press Release