Coca-Cola | MMA Global
  2. Coca-Cola
  2. Coca-Cola

Coca-Cola

The MMA Unveils Latest Results From Multi-Year, Global Cross Marketing Effectiveness Research (SMoX), Conducted with The Coca-Cola Company in China

Study proves mobile is the most efficient driver of sales in the marketing mix 

Member Mention: 
Coca-Cola
Mastercard
Walmart
AT&T
marketing evolution
arf
News Type: 
MMA Press Release

MMA 2014 Regional Smarties Shortlist Announced for LATAM and North America

Impressive list of Brands and Agencies Push the Envelope on Mobile Marketing Across The Americas
 
New York, NY August 26, 2014 -- The Mobile Marketing Association (MMA), the leading global trade group for mobile marketing, today released the finalists for the coveted 2014 Regional Smarties™ Awards for both LATAM and North America. 
 
Content Tags (Deprecated): 
Mobile Marketing Association
MMA
North America
Latin America
LATAM
Smarties
shortlist
Member Mention: 
ford
dunkin donuts
proctor gamble
usa today
1800 flowers
Home Depot
ncaa
nami
peta
walgreens
kenneth cole
nike
citi
weather channel
marriott
sony
lincoln
bengay
jack in the box
purina
little caesars
panera
disney
macy's
devry
Coca-Cola
televisa
mondelez
penquin
claro
reckitt benckiser
News Type: 
MMA Press Release

MMA Announces New Appointments to EMEA Board of Directors

Industry Leaders show their Commitment to Furthering the MMA Mission 

Content Tags (Deprecated): 
Mobile Marketing Association
MMA
Board of Directors
EMEA
Member Mention: 
Vodafone
Hilton Worldwide
hotels.com
Joule
Nielsen
Unilever
gemalto
Coca-Cola
criteo
sony
yahoo
ebookers
Google
Mediacom
xAd
alessandra di lorenzo
artour sverinov
dan craig
Dan Rosen
david gosen
frederic joseph
Jay Altschuler
kim siler
michael steckler
nadia conzalez
nicholas buckley
neslihan ucar
patrick albano
rob define
robbie douek
Steffen Krabbenhoft
theo theodorou
News Type: 
MMA Press Release

Mobile Marketing Association Elects John Costello, President of Global Marketing and Innovation, Dunkin’ Brands, as Chair of Global Board of Directors with MMA Relaunch

MMA announces marketer first and innovation focused mission and a rebranding overhaul with responsive design website and new logo

(NEW YORK, NEW YORK) May 6, 2014 - Today the Mobile Marketing Association (MMA) announced the appointment of John Costello, President, Global Marketing and Innovation, Dunkin’ Brands, as the new Chairman of its Global Board of Directors at the opening of the association’s New York Education Forum in New York City.

Content Tags (Deprecated): 
global board
global chair
greg stuart
john costello
MMA
Mobile Marketing Association
new logo
new mission
new website
rebranding
Member Mention: 
AdChina
American Express
Coca-Cola
Colgate-Palmolive
Dunkin' Brands
Facebook
Google
group m
hewlett packard
hilton
John Costello
kellogg
Mastercard
mcdonalds
Microsoft
mondelez
Pandora
R/GA
The Weather Company
Unilever
visa
Walmart
News Type: 
MMA Press Release

MMA Announces Newly-Elected Board of Directors for Asia Pacific

Board Will Continue to Support and Encourage Growth of Mobile Marketing in the Region

SINGAPORE, 14 October 2013 – The Mobile Marketing Association (MMA), the leading global trade association for the mobile marketing industry, today announced its new Board of Directors for Asia Pacific. Eight newly-elected members will join ten incumbent members to form the new Board. Newly-elected Board members will serve a two-year term beginning October 2013.
Content Tags (Deprecated): 
MMA
Mobile Marketing Association
Board of Directors
Member Mention: 
AdChina
Coca-Cola
wpp china
omnicom media group
smart communications
prudential corporation asia
kimberly clark corporation
nielsen company
brandtone asia
News Type: 
MMA Press Release

MMA EMEA Announces New Board of Directors

Team of industry experts unite to drive forward the mobile marketing ecosystem
 
London, UK, 14th October, 2013 – The Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, announced today the election of its new members to the EMEA Board of Directors for 2013. 
 
Elected by the MMA’s membership, new members of the board for this next term are:
    Content Tags (Deprecated): 
    EMEA
    MMA
    Mobile Marketing Association
    Board of Directors
    membership
    members
    Member Mention: 
    Google
    Vodafone
    Telefonica
    Microsoft
    Millennial Media
    Videology
    Unilever
    Coca-Cola
    Silvertone CIS
    Digital Republic
    Etisalat Group
    R/GA
    Somo
    Emeritus
    Turkcell
    Mediacom
    Lumata
    IMI Mobile
    Joule
    userAdgents
    Wake
    LoopMe Media
    MWC.mobi
    News Type: 
    MMA Press Release