APAC: Enter The Metaverse: Virtual Worlds, Real Value | MMA

Tuesday, August 24, 2021 - 2:00pm to 3:00pm SGT

 
Watch the Webinar:

Culture Group and MMA present Enter The Metaverse: Virtual Worlds, Real Value - a webinar on the future of community attention, culture, and commerce. This webinar is being presented as part of MMA’s mission to #SHAPETHEFUTURE of marketing.

Bringing together marketers, technologists and creators, the session highlights how the convergence of gaming, blockchain and social engagement present a new future for brands and consumers to engage in virtual environments enabled by Web3.

Attendees will leave with the cultural, commercial and creative knowledge needed to thrive in virtual environments and the steps your business needs to take to ensure organizational readiness.

Agenda

Time Session
2:00 PM 2:08 PM Introduction by MMA APAC Chairman, David Porter, Unilever
 
2:08 PM 2:18 PM Opening Keynote: The Metaverse Demystified
Evan Shapiro, ESHAP
 
2:18 PM 2:43 PM Panel Discussion: Metaverse Marketing Ecosystem
Sameer Pitalwalla, Epic Games; Viranda Tantula, Former Riot Games, VENN;
Lindsey McInerney, Anheuser-Bush InBev; Allison Sturges, Genies
Michael Patent, Culture Group (Moderator)
 
2:43 PM 2:53 PM One-on-One Interview with RTFKT
Steven Vasilev, RTFKT Studios
Michael Patent, Culture Group (Interviewer)
 
2:53 PM 3:01 PM Q&A
Speakers: 
VP, Global Media, APAC & Africa
Unilever
CEO
ESHAP
Business Director ASEAN & India
Epic Games
Co-Founder
Potion Projects
Founder
RTFKT Studios
Head of Asia Operations
Genies
Global Head of Technology & Innovation
Anheuser-Busch InBev
Moderator: 
Founder & President
Culture Group
Webinar Partner: