India | MMA / Marketing + Media Alliance

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From A Blink to A Heartbeat

MMA's First Second Strategy Checklist and Facebook's Thumbstopper Creative Best Practices are what you need to win with short video ads.

Released: 
September, 2019
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Released: 
March, 2019
Region: 
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Get in on MMA India's Q3 board conversation, drawn from a room deliberately weighted toward marketers but spanning agencies, tech enablers, and publishers.

Prrincey Roy - Co-Founder & CEO, Huella

Over the last decade, advertising technology has become remarkably sophisticated.

We can identify the right audience, reach them at the right moment, optimise every impression and measure almost every action that follows. We have better data, smarter bidding, sharper audience segments and more detailed attribution than ever before.

That is real progress.

According to the latest report by Deloitte and Google on the future of commerce in India, India’s e-retail market is projected to skyrocket nearly threefold from $90 billion in 2025 to surpass $250 billion

By Mandy, Market Leader, India

The Retail Media Council is a dedicated MMA India council within the framework of the existing MMA APAC Retail Media Network Ideas Lab (RMNIL). MMA India steps into this as a neutral, industry-led convening body, bringing clarity and a common language to retail media in India.

Agentic AI in CX: How Enterprise Leaders Are Reimagining Customer Journeys, Service, and Growth

Collective Thinking. Clear Direction. Insights that move the Industry forward
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Released: 
July, 2026
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