The MMA SMARTIES Business Impact Index is the first and only global modern marketing index that identifies, ranks and awards top brands, agencies, holding companies, and technology enablers who are driving the most significant business impact around the globe through modern marketing campaigns.

Our proprietary methodology, developed in collaboration with WARC, compiles the rankings using finalist and winner data from the SMARTIES award competitions around the world.  Announced annually, it is the most comprehensive global ranking of marketing campaigns that drive business impact. 

We are proud to announce the 2020 rankings.