Vedanarayanan has helped build and grow multiple digital products & brands across Fintech, Health-Tech, Ed-Tech, and online travel. He Possess a varied mix of global experiences spanning Digital Marketing, Brand Consulting, Product Management & Business Development.

He consulted with early-stage startups directly or through incubators on branding, and digital marketing & helped them evaluate product-market fitment - Multiple TiE Chapters, NEXEA Accelerator in SEA, and Atal Innovation Mission with the Government of India amongst others.

Also a visiting faculty member at various top B-schools where he has conducted programs on digital marketing, mobile marketing, influencer marketing, services marketing, and product marketing.

Some of the schools where he has conducted programs include -

IIM Ahmedabad (IIMA)
IIM Bangalore (IIMB)
NUS Singapore
University of Wellington
University of Vermont
IIM - Indore
IIM - Kashipur

He has also spoken at digital conferences worldwide on various topics. His most popular speaking engagements include - the Arab eCommerce Summit (Dubai, May 2018), eTail Asia - March 2015 & 2016 (Singapore), Strategy Planning Innovation Summit - Dec 2014 (New York), Digital Marketing Innovation Summit - Sep 2014 (SFO), Asian Strategic Leadership Institute's Tourism Summit - July 2015, Kuala Lumpur, Scandinavian ebusiness Summit - May 2015 (Gothenburg, Sweden)

He also happens to be a graduate of INSEAD Singapore’s CMO Academy, a member of India’s CMO Council Advisory Board, and a graduate from one of India’s top 5 b-schools - SPJIMR, Mumbai.