A digital marketing professional, with extensive in-house and agency experience. Developed and successfully led many brand strategy and digital innovation campaigns and programmes. Strategic yet creative thinker, self-starter and strong influencer at senior management level, with commercial acumen and political awareness.

Specialties: Digital marketing, Digital strategy, Online advertising, Online and Social Media, Customer and consumer acquisition and development, Change and Business Transformation, Programme Management, Commercial negotiation, Vendor and agency management.
Businesses: FMCG, Automotive, Industrial, CRM