At the conclusion of the webinar, participants will be able to:
(1) Gather information on the eCommerce landscape in Indonesia, India, and Vietnam
(2) Identify key challenges and opportunities in Indonesia, India, and Vietnam market
(3) Develop an effective eCommerce strategy for entering or expanding the market
The Modern Marketing Reckoner 2024 Report is a comprehensive resource to empower industry leaders with forward-looking strategies and scalable business solutions for 2025, leveraging new technologies and adapting to evolving consumer trends to reach ultimate business goals. By embracing the strategies and recommendations outlined in this report, companies can set themselves apart in a competitive market and lead with vision and agility.
In the previous article, we explored the new Age of Shoppertainment and how consumer shopping behaviour is rapidly evolving in the Asia Pacific region. Brands can no longer just rely on discounts and promotions to drive sales - they need to create engaging, entertaining content that educates consumers and helps them make more intuitive purchase decisions.
Explore how consumer expectations and preferences are evolving and how brands can be part of the future of consumer and commerce.
Shoppertainment Is Revolutionising Commerce in APAC - Are You Ready?
For years, we've witnessed that content and entertainment have increasingly driven purchase decisions. Although discounts and promotions continue to be one of the most prominent purchase triggers, and are widely deployed across many brands, relying solely on these tactics may not help a brand differentiate itself effectively from competitors.
Teads suma CTV a su propuesta en 12 nuevos territorios y combina el poder de la publicidad digital ahora en la pantalla más grande del hogar: la TV, proporcionando a las marcas un incomparable alcance premium omnicanal de más de 3.4MM de oportunidades publicitarias mensuales.
La compañía reconocida por sus estudios e innovación en el mundo publicitario digital, da a conocer cinco variables clave que deberán ser tomadas en cuenta a la hora de diseñar estrategias exitosas en 2024.
En menos de un año, la gestión de Teads Latinoamérica a través de Saluda Media ha experimentado una notable expansión, que se ve reflejada en el aumento de colaboraciones con agencias, anunciantes y marcas, así como en el incremento de sus ingresos interanuales.
Fortaleciendo la destacada posición de liderazgo de Teads en la categoría de SPO, ahora marcas y agencias pueden acceder a reportes de emisiones de carbono, asociados con la distribución de medios, selección de anuncios, distribución de creativos y las emisiones de los dispositivos del consumidor, para todas las nuevas campañas.
Maximize 2024 success with InMarket’s 2024 Digital Marketing Playbook.
Complete with 10 powerful strategies, the report contains the most important recommendations marketers need to drive success throughout the entire year.
Download today and unlock strategies including:
Geo-Contextual Advertising
Commerce Solutions
AI Everywhere
And more!
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The holidays are just around the corner and with it, the biggest shopping season of the year. To help brands maximize success in the weeks ahead, InMarket's 2023 Holiday Playbook contains 12 key recommendations on how to engage consumers, strengthen consumer loyalty, and drive sales.
Download the playbook and access strategies including:
Target Early & Often
Wow Shoppers With Fun & Engaging Creative
Be Of Service & Reward Loyalty
And more!
Log in with your MMA membership to gain full access to member research.
