Knotice Opens Seattle Office, Adds Talent from Microsoft | MMA Global

Knotice Opens Seattle Office, Adds Talent from Microsoft

December 16, 2011
Rapid Growth Prompts West Coast Expansion of Direct Digital Marketing Company AKRON, Ohio – December 16, 2011 – Knotice, a leading provider of direct digital marketing software and services, announces the opening of its Seattle office. This move reflects the company’s rapid growth and continued self-funded expansion. According to Brian Deagan, co-founder and CEO of Knotice, the new office will help the company better serve its west coast clients. “It’s a significant step in the growth of the company,” says Deagan. “Not only does this continue to extend our national footprint, it also allows for future expansion. With access to outstanding technology and marketing talent in the Seattle area, it eliminates any potential bottlenecks on future growth and innovation.” Since its inception, Knotice has been consistently recognized as a fast-growing company (most recently #8 on the 2011 Weatherhead 100, among others). To keep up with increasing demand for the company’s marketing software and services, this year they added more than 30 new professional-level jobs across several departments. The new Seattle office will be staffed by a number of talented new hires, ranging from developers to business statisticians to information architects and more. Among the new additions to the Seattle office is Ajoy Bose, a senior developer formerly with Microsoft. With over 17 years of experience in software development, Bose came to Microsoft through the aQuantive acquisition in 2007, where he hired and managed the team that re-architected the current system for scale and reliability. “The west coast is home to wealth of talent,” said Deagan. “This expansion will help support our growth as we continue to develop powerful solutions, helping marketers execute highly effective customer-focused campaigns across digital channels, all managed from a single log-in.” Knotice is unique – its steady expansion remains entirely self-funded. The company has enjoyed extensive growth both in sales and staffing in the past several years, posting a sales increase of over 500 percent and adding more than 30 people in 2011 alone. This success can be attributed in part to Knotice’s data-centered software that brings together email marketing, mobile marketing, web and direct display all within a single powerful platform. The Seattle location will provide direct digital marketing expertise and support to Knotice customers headquartered on or near the west coast, including BuildDirect, Trupanion, and Ghirardelli, among others. Knotice’s recent expansion follows the appointment of Jeff Carey as director of analysis and strategy and Brent Williams as director of professional services, as well as the announcement of the company’s creation of new jobs in Northeast Ohio. About Knotice Knotice unites your data within a single on-demand platform, maximizing the ROI of direct digital marketing with increased message relevance, agile analytics, and powerful execution across channels. Manage email, mobile, site personalization and/or direct display campaigns from a single log-in. Knotice also offers agency-style support, including strategy, design, execution and analysis. For more information, visit ###