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Being a marketer today is harder than ever. And more exciting, too!

Virtually anyone involved with digital marketing is technologically-based and harnesses technology to achieve marketing goals and objectives.

The digital revolution has changed the way brands and advertisers connect and engage with customers regionally and globally. Innovations, such as Data Analytics, AI, Machine Learning, Automation and the use of chatbots, are growing at a remarkable speed to enhance the customer experience.

Recognising that both, Marketing and Technology, are a reflection of the customers journey with each moment offering an opportunity for marketers to be relevant in the new age of modern marketing.

When prioritizing new technologies & planning your marketing strategy roadmap, what should be considered to ensure a seamless customer experience?

Join the esteemed panellists to understand the new opportunity fast tracked by Covid-19 as we #shapethefuture of marketing.