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Global

Members Only

Wednesday, July 31, 2024 - 12:00pm to 1:00pm EDT

Region: 
Speakers: 
Marketing Evolution Founder and
MMA Subject Matter Expert
Co-author, The AI Conundrum
Members Only

Tuesday, July 30, 2024 - 12:00pm to 1:00pm EDT

Region: 
Speakers: 
Marketing Evolution Founder and
MMA Subject Matter Expert
Co-author, The AI Conundrum
Members Only

Monday, July 29, 2024 - 12:00pm to 1:00pm EDT

Region: 
Speakers: 
Marketing Evolution Founder and
MMA Subject Matter Expert
Co-author, The AI Conundrum

MMA’s Decoding AI for Marketer Training

MMA Global, the leading global trade association for marketers, is thrilled to announce the appointment of Melis Ertem as its Türkiye, Middle East, and Africa (MEA) Chief Executive Officer (CEO).  

News Type: 

PT PZ Cussons Indonesia

 NEW

The year 2024 has seen remarkable technological advancements in marketing, with Generative AI (Gen AI) emerging as a game-changer. In an increasingly competitive landscape, marketers are leveraging AI to streamline daily tasks and enhance productivity. This whitepaper, ‘Driving Gen AI Discovery & Adoption: Top 10 Gen AI FAQs - Answered!,’ provides critical insights and practical guidance for marketers on their AI adoption journey. 

Released: 
May, 2024
Region: 

Xapads has expanded its operations into the market and has appointed James  Eppinger as Country Head, UK.  As Country Head, James will be responsible for building a specialist team to roadmap innovation requirements for local demand, while securing partnerships with technology and supply partners.

Wednesday, June 5, 2024 - 11:00am to 12:00pm EDT

Our 9th annual State of Multi-Touch Attribution study sheds light on the latest trends, challenges, and opportunities in marketing measurement. Explore budget allocation trends, strategic priorities, measurement pain points, the evolution of MTA, and the impact of AI on attribution.
Region: 
Speakers: 
SVP – Head of Industry Research
MMA