Agenda | MMA Global

Agenda

MMA Impact Journey Argentina 2020

Thursday, October 15, 2020

10:00 AM – 10:10 AM

Warm Up

@yamilabedj

10:10 AM – 10:20 AM

Apertura y Bienvenida / Opening Remarks

CEO LATAM
MMA

10:20 AM – 10:55 AM

Inteligencia Artificial en la Industria publicitaria / Artificial Intelligence in the Advertising Industry

Ex Head of Creative Latam
Google
Subsecretario de Comunicación y Contenidos
GCBA
CEO LATAM
MMA

10:55 AM – 11:25 AM

El lado B de las marcas líderes en la nueva normalidad / The B side of premium brands in the new normal

Directora Senior de Marketing para Latinoamerica
Director de Marketing
Danone Argentina
In Partnership With:

11:25 AM – 11:50 AM

Caso Kit Kat: El cambio del Consumidor en la pandemia/ Kit Kat Success Case: consumer change during the pandemic

Country Manager Cono Sur & Business Development Director LATAM
Adsmovil
Business Executive Officer Confectionery & Culinary
Nestlé
Business Manager
Universal Mc Cann Worldwide
In Partnership With:

11:50 AM – 12:15 PM

Diversidad e inclusión: el impacto positivo en los Negocios y en la Sociedad / Diversity and inclusion: the positive impact on Business and Society

Fundadora y CEO
Bridge the Gap

12:15 PM – 12:45 AM

El después: cómo lograr mayor resiliencia y valerse de tendencias para ganar el futuro /Afterward: How to be more resilient and use trends to use the future

Award-Winning Keynote Speaker, Author & Professor

12:45 PM – 12:50 PM

Cierre / Final Remarks

Directora Hispanic Latam
MMA

Thursday, October 22, 2020

10:00 AM – 10:10 AM

Warm Up

@gonzalogiudicedjs

10:10 AM – 10:20 AM

Apertura y Bienvenida / Opening Remarks

CEO LATAM
MMA

10:20 AM – 10:45 AM

SICOnsecuencias, una historia de tecnologia y proposito / SICOnsequences, a story about technology and purpose

Head of Spanish Latam, The Creative Shop
Facebook
Marketing Manager Sexual Wellbeing Mexico y Latam
In Partnership With:

10:45 AM – 11:10 AM

MMA Modern Marketing Report 2020

Research Manager | Marketing Effectiveness Lead
Managing Director
GFK

11:10 AM – 11:30 AM

Construyendo habilidades para el trabajo del futuro / Shaping the future of work

Future of Work Insights Manager
Faethm - AI

11:30 AM – 11:45 AM

¿Cómo pueden las marcas comunicar a los niños de manera segura? / How Can Brands Safely Target Kids?

CEO - Founder
PML Innovative Media
Founder & Co-CEO
Kidoz
In Partnership With:

11:45 AM – 12:10 PM

La deconstruccion de la publicidad y la adaptacion de las empresas frente al desafio de promover la diversidad e inclusión / The deconstruction of advertising and the adaptation of companies to the challenge of promoting diversity and inclusion

CEO Argentina/ COO Latam
VML
COO
Banco Galicia
Gerente de Marca y Publicidad
Movistar Hispam
In Partnership With:

12:10 PM – 12:35 PM

El Campo de la Interacción: la nueva y revolucionaria forma de crear valor compartido para las empresas, los clientes y la sociedad / The Interaction Field: The Revolutionary New Way To Create Shared Value For Businesses, Customers, And Society

Founder & CEO
Vivaldi Group

12:35 PM – 12:40 PM

Cierre / Final Remarks

Directora Hispanic Latam
MMA
Jump to:

Our Partners