Michael leads creative strategy and execution for the global consumer business at Western Union.  As well as leading strategy and creative direction and managing the output of external agency partners, Michael oversees Western Union’s in house agency team across 5 locations.  Prior to his 5 years at Western Union, Michael worked with clients including Shell, Unilever, HSBC, The British Army, Kelloggs and Sky TV at the creative ad agencies JWT and Bates.  A graduate of Oxford University, Michael lives in London with his wife, two teenage daughters and a dog called Freddie.