In 2015, a new integration of GroupM Mobile unit, providing all-in-one dimension mobile services to clients, includes mobile data acquisition and analysis, mobile media planning,mobile strategy generation, research, creativity, mobile intelligence and idea center.

In 2012, start up mLab Innovation project, which Benefited GroupM client innovation marketing capability. Recognition came GroupM Asia-Pacific eMMies awards as well as Mpower innovation awards in the Greater China region.

In 2010, joined GroupM China and founded the first GroupM Mobile team; facing all agencies: MediaCom, Mindshare, MEC, Maxus and all clients for pilot mobile marketing.

Prior joining GroupM, working at MadHouse and in charge of business development, media buying, negotiation, Ad network products. Also had working experience in 4A agency and providing services for Nokia digital marketing.

In 2000, obtained Master degree on International Relationship from University of Warwick, UK. Obtained the second Master degree on Marketing from University of Bristol.

In 1998, started studying in Beijing Foreign Studies University, later exchanging to University of Warwick to pursue Bachelor degree in Sociolinguistics and Western Culture Studies.