| Overall Rank: | 20 |
| Points: | 28.1 |
| Awards Won: | 4 |
| Finalist(s) Achieved: | 2 |
| Best in Show(s) Won: | 0 |
| Gold(s) Won: | 1 |
| Silver(s) Won: | 2 |
| Bronze(s) Won: | 1 |
| Location: | Dubai |
| Region: | EMEA |
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
From On-pack to On-screen | Cadbury | Mondelēz International | YouExperience | United Arab Emirates | Experimental / Innovation Technology, Instant Impact, XR Technology – (AR/VR/MR), Creator / Influencer Marketing | Smarties MENA | Gold, Silver (2), Bronze |
Cheer the Taste | Heinz | Kraft Heinz Company | YouExperience | United Arab Emirates | XR Technology – (AR/VR/MR), User Experience (UX) & Design | Smarties MENA | Finalist (2) |