MMA EMEA Webinar: The Great Marketing Rebound: Can we build back better? | MMA Global

MMA EMEA Webinar: The Great Marketing Rebound: Can we build back better?

Tuesday, October 19, 2021 - 12:30pm to 1:30pm BST

Watch the Webinar:

Marketers are in a unique moment of time, with yesterday’s challenges becoming today’s opportunities. Whether improved transparency, frameworks to protect consumer and brand interests, or initiatives to support quality content, brands have an important role to play in creating and driving forward positive change.
But while we might agree on the destination, questions over how to get there remain: this session will tackle three key ones:
What practical steps could, and should, be taken to help build trust in our industry?
How can we put the consumer back in the driving seat?
And what role should technology play?

We will consider some of the key ingredients to building an open and transparent marketing landscape, and how we can all act to support and protect the digital ecosystem, and the variety of content and ideas it is home to.

Speakers: 
VP Global Media Europe & Americas
Unilever
SVP EMEA
The Trade Desk
Brand and Marketing Director
TSB
Moderator: 
Managing Director EMEA
MMA
Webinar Partner: