mobile applications | MMA

Visual Innovator Uses BestBuzz Image Recognition Technology to Create Buzz for Her New Doodle Revolution Book

Thumbnail: 

NEW YORK, NY, JANUARY 21, 2014 – For the first time ever, fans will have the power to unlock exclusive content and rewards from authors by using image recognition technology to turn regular book covers into interactive media experiences. Author and TED speaker Sunni Brown has partnered with mobile tech company, BestBuzz, to leverage their proprietary technology and mobile app for her latest book release, 

Undefined
Member Mention: 

Chiquita® Leverages FunMobility Mobile Engagement Platform to Drive Retail Growth

Thumbnail: 

Leading Global Brand Chooses Mobile Gamification Solution For Little League® Baseball Promotion

Undefined
Member Mention: 

SoundBite Report Forecasts Mobile Impact on Retail Industry in 2012

The mobile channel has vaulted itself into position to become the dominant way in which consumers search, share and shop; transforming the mobile and retail landscapes into a single entity. The rapidly growing smartphone penetration and capability has really begun turning marketing heads, fundamentally altering the power and scope of digital marketing. As marketers look toward 2012, high global penetration rates, ever increasing speed and demand have become the winning customer engagement trifecta for the retail sector.

Click here to download the report