Educational Documents | Page 6 | MMA Global

Educational Documents

To achieve better results, we must break the cycle of using the same tech in the same way.

Released: 
March, 2021
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Released: 
March, 2021
Education Section: 
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The Next Era of Digital Marketing
Released: 
March, 2021
File Size: 
10.5 MB
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Demystify learn more about AI’s value to the marketing and media industry IBM Watson Advertising.
Released: 
March, 2021
File Size: 
23.6 MB
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We are delighted to share with you our much insightful information regarding the potential of mobile marketing to approach rural consumers via the Vietnam Rural Report by Cốc Cốc.

MMA, in collaboration with Cốc Cốc, has established a detailed report which aims to provide marketers with valuable figures of the potential of mobile marketing in Vietnam’s rural area in 2020, especially when the rise of digitalization has great contributions to various campaigns’ success.

Released: 
January, 2021
File Size: 
7.49MB
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Released: 
January, 2021
Education Section: 
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Released: 
January, 2021
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In this joint project between MMA Global and Neustar, we used return on ad spend (ROAS), a widely used measure of marketing success, to develop an innovative framework to help brands target a new group of consumers: the ‘movable middles.’

Released: 
January, 2021
File Size: 
4.8
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A report that takes us through how brands & consumers in Indonesia need to adapt seamlessly in this rapidly transforming digital environment.​

Highlights :

Released: 
December, 2020
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