Global | MMA Global


From A Blink to A Heartbeat

MMA's First Second Strategy Checklist and Facebook's Thumbstopper Creative Best Practices are what you need to win with short video ads.

September, 2019
Members Only

Log in with your MMA membership to gain full access to this material.

Interested in becoming an MMA member? Click here.

To prevent automated spam submissions leave this field empty.

If your company is an MMA member and you need log-in information, please email [email protected].

March, 2019
CDO Perspectives 2022 is a compilation of the results from 50 interviews conducted by professors from the University of Oxford, discussions by MMA’s Chief Digital Officer Board, plus a quantitative market research survey of more than 100 CDOs across more than 20 industries. This report provides CDOs insights into the capabilities and tools required to lead a successful digital transformation, the impact of the ongoing global pandemic on the CDO and digital transformation agenda, and, more importantly, how CDOs are shaping their organization’s culture and vision.
December, 2022

ArabyAds appoints industry stalwart Imad Sarrouf to lead ThePubverse – ArabyAds’ publisher monetization platform.


The Dubai headquartered ad-tech company looks to strengthen ad monetization capabilities where Imad would drive growth with  ThePubverse platform.

Dubai, Jan 9th, 2023: ArabyAds announced that it has further strengthened its leadership team with yet another key appointment of Imad Sarrouf, a seasoned ad-tech & digital media executive as CEO of  ThePubverse – ArabyAds’ publisher monetization platform.