The MMA shapes future success while propelling business growth today. The interaction between consumers and brands has been forever changed - it is closer, personal, powerful and pervasive.  And marketing and communications capabilities are about to further explode with the future of 5G, AI, and other emerging technology.  

The MMA helps brands, solution provider, media companies, and agencies lead this imperative for marketing change – in ways that enable future breakthroughs while optimizing current activities.

At the MMA, we believe the best way to thrive – and the only way to survive – is to help marketers and their partners solve the most significant impediments to growth and empower them for the future.

The MMA is the only global trade association that brings together the entire ecosystem of marketers, tech providers, sellers and agencies with representation and engagement from the highest levels, proven by our Board of Directors. By joining, you'll be exposed to top marketing talent, thought leaders and change-agents in the industry for more in-depth insight into issues and solutions – focused on building platforms that matter to you. The MMA offers the gravitas, technical knowledge, and connections that no other organization can.

We are committed to both proven and peer-driven best practices, without compromise, through our must-attend events, strategic initiatives and programs, and ground-breaking research that challenges the status quo. We've invested millions of dollars in research to enable marketers with unassailable truth and actionable tools – sparking major brands to significantly adjust their marketing investments to optimize and increase ROI.

By enlightening, empowering and enabling marketers and their partners, the MMA shapes future success, while propelling business growth today. Still not convinced? Contact us to learn more.

Join the MMA

Whether you're a marketer, retailer, agency, advertiser, advertising solution, media network, or service provider, the MMA is a key partner and a crucial element of your success.