Mobile Sweepstakes Promotion Campaign for Ulker Golf (Turkcell & Aradiom)
February 10, 2006
Brand: Ulker Golf
Campaign Name: Mobile Sweepstakes Promotion Campaign for Ulker Golf
Company: Turkcell & Aradiom
§ To undertake a mobile sweepstakes campaign for the Golf ice-cream brand of Ulker company which is Turkey’s largest Food company.
§ A mobile campaign that is simple and fun for the end-user.
§ Especially young ice cream consumers
§ TV, FM Radio Stations, Newspapers, POP (wobblers, stickers, posters etc.)
§ The campaign has been very successful and garnered high consumer interest and participation.