Marisa Scurato leads Digital Marketing at Crayola. During her 6+ year tenure, she has contributed to significant eCommerce channel growth, led a shift to mobile and social marketing, evolved internal content management processes and helped retire a very famous crayon much to the chagrin of a nation. Prior to joining Crayola, Marisa worked on the business side of Broadway in NYC, leading digital ad campaigns for several years of Tony Award-Winning productions. She is a graduate of Sarah Lawrence College and lives in Pennsylvania with her wife and 16-month-old son.