campaign management | MMA
compliance safety, brand safety, mobile advertising, privacy

Compliance Safety is the New Brand Safety

Ad measurement firms have long preached the need for Brand Safety tools as a core pillar of digital ad campaign verification, to go along with viewability and IVT/bot detection. The ongoing evolution of privacy regulations like GDPR and CCPA have caused the entire marketing ecosystem to place a bigger focus on compliance preparation and internal documentation.

Komli Media Launches Industry’s First Mobile App For Real-Time Campaign Management

Submitter's Company: 
Komli Media
Thumbnail: 
The Product Originated At A Recent Company Hackathon Event 8th July 2014:
Undefined