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The State of Video & CTV
Video is now at the heart of the marketing mix
An overwhelming majority of marketers plan to increase their investment in the year ahead, seeing it as the most essential tactic for reaching audiences and driving business outcomes across the entire funnel.
Navigating the GenAI Landscape
A Practical Roadmap for Marketing Organizations
Generative AI (GenAI) may offer a transformative potential for marketing, but realizing this requires a strategic, organization-wide approach. We introduce a strategic framework, the "Need-Case Map," to guide marketers in prioritizing investments, aligning initiatives with business objectives, and maximizing impact.
State of Attribution
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Register
SESİN GÜCÜ: DİJİTAL SES'İN GELECEĞİ WEBİNARI
Agenda
Agenda
Tuesday, March 19, 2024
Join us in
Açılış Konuşması
Didem Namver
Chairwoman, MMA Türkiye | General Secretary, REPİD Türkiye
Ses Reklamcılığı 101
Tirşe Erbaysal Filibeli
Associate Professor
Bahcesehir University
Orhan Şener Deliormanlı
Lecturer
Bahcesehir University
Moderator
Özlem Dinler
Board Member
Moon Digital
Podcast 2024 Trendleri
Uraz Kaspar
Co-Founder
Podfresh
Aykut İbrişim
Co-Founder
Podfresh
Kahve Molası
Türkiye’de Dijital Ses Tüketim Oranı ve Alt Kırılımları
Burak Can
CEO
Karnaval Media Group
Podcastlerde Markaya Özel İçerik Üretimi
Dilek Türkücü
Founder&CEO
Voxify Media
Özlem Dinler
Board Member
Moon Digital
Mustafa Yıldız
VP Digital & Employer Branding Communications
Akbank
Aykut İbrişim
Co-Founder
Podfresh
Moderator
İsmail Postalcıoğlu
Founder & CEO
Lead The Social
Audio Reklamcılıkta Yeni Reklam Modelleri
Patrick Roger
VP New Markets
Adswizz
Moderator
Özlem Dinler
Board Member
Moon Digital
Programatik Audio
Dalia Kittani
Managing Partner
4PLAY
Gökberk Ertunç
Head of Data Analytics & Programmatic
OMG
Haluk Akalp
Managing Partner, Media Solutions & Programmatic Buying
GroupM
Moderator
Emir Sanlı
Chief Revenue Officer @Tooplay | Partner @Goodroll
Tooplay & Goodroll
