MMA | MMA Global


Senior marketing executives to lead the discussion of opportunities for mobile transformation on September 26-27 in New York City

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Consortium Partners include Vodafone, Pandora and The Weather Channel
July 16, 2012 (New York, NY) — Today, during the MMA's Mobile CEO & CMO Summit in the Dominican Republic, Greg Stuart, CEO of the Mobile Marketing Association (MMA), announced that the association has secured over $1 million in funding to launch the first-ever global, in-market research project that will evaluate the return on investment that mobile contributes to the marketing mix.
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