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  2. MMA Press Release
  2. MMA Press Release

MMA Press Release

Two in three advertisers increase mobile marketing budgets across EMEA as COVID-19 drives social and m-commerce growth

State of the Industry: Mobile Marketing in EMEA 2021 - MMA EMEA in association with WARC

London, 15 June 2021 – The accelerative impact of COVID-19 on digital transformation has led to improvements in mobile marketing capabilities for advertisers. Growth in m-commerce and use of social media have provided brands with new opportunities to reach consumers, driving up mobile marketing budgets set to be worth $230bn globally in 2021 per WARC Data. However, privacy concerns could hamper mobile’s growth potential. 

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MMA Press Release

MMA EMEA announces its 2020 Smarties Awards shortlist

November 19, 2020

It’s business as usual as entries pour in, including for the Business Unusual category that honours campaigns that ran as a result of the pandemic

 

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MMA Press Release

Daniel Jäger Chairs the SMARTIES™ DACH 2024 Awards Jury

The SMARTIES

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MMA Press Release

Alison Payne, Marketing Excellence and Global Brand Director at Heineken is the Jury Chair of the SMARTIES™ Europe Awards

Submitter's Company: 
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MMA Press Release

MMA Reveals the Global and North America Advertisers, Brands, Holding Companies, Agencies, and Solution Providers Driving the Most Impact in Modern Marketing on the SMARTIES™ Business Impact Index

Unilever and Foundation to Combat Antisemitism Takes Top Honors

New York, NY – July 8, 2024 – MMA Global, the industry body dedicated to driving modern marketing and shaping the future of marketing, revealed the rankings for the annual MMA SMARTIES Business Impact Index for Global and North American markets.

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MMA Press Release

MMA Global Announces Appointment of Melis Ertem as CEO of MMA MEA

MMA Global, the leading global trade association for marketers, is thrilled to announce the appointment of Melis Ertem as its Türkiye, Middle East, and Africa (MEA) Chief Executive Officer (CEO).  

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MMA Press Release

Giovanni Romero Joins MMA Global as CEO of EMEA to Drive Marketing Innovation and Company Growth Strategies

Giovanni Is Uniquely Qualified to Drive MMA Global Revolutionary Marketing Thought Leadership That Can Drive the Valuations of Companies by Unlocking the Power of Marketing

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MMA Press Release

MMA Global Announces Appointment of Rohit Dadwal as CEO of MMA Asia Pacific and Global Head of Smarties Worldwide

MMA Global, the leading global trade association for marketers, is thrilled to announce the appointment of Rohit Dadwal as its APAC Chief Executive Officer (CEO) and Global Head of Smarties Worldwide, the prestigious marketing awards program.

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MMA Press Release

MMA GERMANY Announces Winners Of The 2023 SMARTIES Germany Awards

BERLIN, 30 November 2023 – MMA Germany, part of MMA Global, announced today the winners of the highly-anticipated inaugural SMARTIES Germany Awards, a fierce competition that spotlights the outstanding marketing campaigns driving growth across the DACH region.

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MMA Press Release

Winners of MMA EMEA Smarties 2023 Announced, with Havas Play, Havas Media Network, and Unilever Turkiye big winners on the night.

BERLIN, 30 November 2023:

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MMA Press Release