Dina D'Souza has been appointed Vice President of Monetisation at Trell, India's leading Lifestyle, vlogging & social commerce platform. As part of the leadership team, Dina will drive the Brand and Ad sales initiatives across India.

Dina brings with her 20 years of experience across print, digital, ad tech, gaming, and commerce industries. Her previous assignments have involved leadership and sales roles at Flipkart Ads, POKKT, 9X Media, Microsoft, Yahoo!, and Bennett Coleman & Co. Limited.

Dina is an experienced sales leader and well known in the Indian digital media industry. She has delivered stellar performances at every organization. Prior to joining Trell, she led the advertising business for Flipkart Ad's 3rd party media partnerships. She drove the data monetization and agency strategy for Flipkart's shopper audience network & the Big Billion Day Externalisation & Sponsorships opportunities. Before joining Flipkart, she was with POKKT, where she drove the brand sales & revenue goals for the organization in India. She was a part of the core team which built the brand in India.