Top Agency Networks Global 2025
Hakuhodo
Overall rank
#25
Points
200.9
Awards won
10
Finalists
13
Best in Show
0
Gold
3
Silver
3
Bronze
4
Finalist
13
Campaigns and Awards 2025
| Campaign Name | Brand | Advertiser | Agency | Location | Category | Awards Program | Awards Won |
|---|---|---|---|---|---|---|---|
| “AI” can AI | Samsung Galaxy | Samsung | Hakuhodo | Vietnam | Integrated E-commerce Innovation & Live Streaming | Omnichannel Marketing | Creator / Influencer / Celebrity Marketing | Smarties APAC | Finalist (3) |
| TAKE THE FIGHT | Obagi | Waldencast | Hakuhodo | Vietnam | Integrated E-commerce Innovation & Live Streaming | Smarties APAC | Finalist |
| There’s No Stopping The Game: Squid Game returns | Netflix | Netflix | H+ | Singapore | Omnichannel Marketing | Smarties APAC | Gold |
| Netflix: Extra Game for Squid Game Season 2 | Netflix | Netflix | H+ | Indonesia | Omnichannel Marketing | Smarties Indonesia | Gold |
| “AI” can AI | Samsung Galaxy | Samsung | Hakuhodo | Vietnam | Brand Experience | Customer (CX) / User Experience (UX) & Design | Social Media Marketing | Integrated E-commerce Innovation & Live Streaming | Omnichannel Marketing | Smarties Vietnam | Silver (2), Bronze, Finalist (2) |
| Grown-Up Painkiller for Grown-Up Pain | Hapacol 650 | DHG Pharma | Hakuhodo | Vietnam | Future Forward Technology Marketing | Brand Experience | Instant Impact / Promotion | Smarties Vietnam | Gold, Bronze, Finalist |
| Liberate YR Smile | Yves Rocher | Groupe Rocher | Hakuhodo | Vietnam | Small Budget, Big Impact | Smarties Vietnam | Bronze |
| Take the Fight | Obagi | Waldencast | Hakuhodo | Vietnam | Brand Purpose / Activism | Creator / Influencer / Celebrity Marketing | Smarties Vietnam | Finalist (2) |
| The Curious Case of Tết Identity | Bia Vet | Heineken | Hakuhodo | Vietnam | Social Media Marketing | Smarties Vietnam | Finalist |
| The Irrefusable Gift | Fujifilm | Fujifilm Corporation | Hakuhodo | Vietnam | O2O / New Retail / Innovative & New Tech Sales Channels | Social Impact Marketing | Smarties Vietnam | Silver, Finalist |
| GrabFood Mega Sale - Hunger Circuit | Grab | Grab | Spa-Hakuhodo | Thailand | Omnichannel Marketing | Instant Impact / Promotion | Cross Digital Media Marketing | Smarties Thailand | Bronze, Finalist (2) |