SM2 Innovation Summit

Sept 30 - Oct 1, 2014 | New York City

Unlike any other event...

...SM2 Innovation Summit: Where Innovation, Technology and Marketing collide.

A hands-on, auditory, sensory and touch experience will bring mobile to life for our attendees throughout the two days. Experts and visionaries will deliver actionable insights and will inspire you with interactive technologies, case studies, and future thinking. With two Experience Rooms focused on the Internet of Things and Innovation, and Cross-Screen and Creative, you will see a mobile showcase of real world applications as well as the mobile marketplace providing access to vendor expertise. Brand marketers will leave with a clear path to mobile success and be inspired to blaze their own trails.

The SM2 Innovation Summit speaker line-up is laser focused on delivering stories from today's influential brands who will share how mobile is building closer connections to consumers, and how technology is being used to push the boundaries for how people connect, consume content and interact with their devices. SM2 Innovation Summit is set to delight from start to finish.

The event will culminate with the celebration of the 2014 Smarties Awards ceremony, where the industry will honor and celebrate agencies and brands pushing the boundaries on mobile.

Some Agenda Highlights Include

... and many more including a special track with focus on LATAM and the Hispanic marketplace

  • Jim Farley, CMO, Ford Motor Company
  • Emily White, COO, Snapchat
  • John Costello, President Global Branding and Innovation, Dunkin’ Brands
  • Kira Wampler, CMO, Trulia

Additional Benefits of Attending

As a research partner of SM2 Innovation Summit 2014, eMarketer is providing a premium report to event attendees free of charge. This eMarketer report, addresses the following key questions:

  • What is the internet of things?
  • How will more ubiquitous connectivity create opportunities for marketers?
  • Where will roadblocks to more connected homes and cars arise?
  • How does the concept of net neutrality play into the “internet of everything”?

The link for this eMarketer report will be emailed to all attendees after event.


Session topics from industry leaders on how mobile is building closer connections to consumers.


Speakers and panelists include industry heavyweights from leading brands and technology enablers.


Highline Stages, 440 W 15th St. New York, NY 10011


These events sell out fast. Register by September 12 and save.

SM2 Innovation Summit: Experience Zones

Channel your inner consumer. These interactive components will bring the session subject matter to life with real world applications and mobile innovations


The Smarties Global Awards Gala

Join the industry leaders as we celebrate and recognize mobile marketing campaigns that define excellence in creativity, results, strategy and execution.

Our Partners

Presenting Partners 

Supporting Partners 

VIP Partners 

Breakout Partners 

Branding Partners 

Media Partners 

Research Partners