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MMA News

(05/19/2013) Community News: DMG Launches Traffiliate for Mobile with Enhanced Targeting and Post Click Optimization
(05/19/2013) Community News: DSNR Media Group Selects Amobee to Scale Mobile Advertising Services Globally
(05/14/2013) MMA News: MMA announces new UK Advisory Board
(05/14/2013) Community News: Portugal Telecom selects Intersec’s IGLOO Location Based Services Solution
(05/09/2013) MMA News: Mobile Marketing Contributes $139 Billion to U.S. Economy in 2012; Set to Rise to $400 Billion by 2015
(05/07/2013) Community News: Adform Partners with AdTruth to Deliver Enhanced Desktop and Mobile Ad Performance
(05/02/2013) Community News: Alliance Data And Locaid Collaborate To Deliver Geofence Capabilities For Store-branded Credit Card Programs
(04/24/2013) Community News: 3Cinteractive Publishes White Paper on How to Determine the ROI for Direct-to-Consumer Mobile Engagement in Healthcare
(04/17/2013) Community News: BuzzCity research reveals the rise of the constantly connected traveller
(04/11/2013) MMA News: IAB and MMA Issue ‘Mobile Phone Creative Guidelines’ to Reduce Industry Fragmentation and Empower Creatives
(04/03/2013) MMA News: MMA Releases the Winter 2012 Edition of the International Journal of Mobile Marketing
(03/26/2013) Community News: BuzzCity improves techniques to increase effectiveness of click fraud detection
(03/22/2013) Community News: Modus Operandi, LLC acquires Dark Matter, Inc.]
(03/19/2013) Community News: IMImobile powers ‘The Kleek’ - Universal Music Group’s pioneering Music Service for Africa
(03/19/2013) Community News: Mogreet Unveils Mogreet Express, the First Multimedia Mobile Marketing Platform Built Specifically for Small Businesses
(03/07/2013) Community News: mobileStorm Launches a Major Update to its mHealth Communication Platform; Adding Trigger-based Multi-Channel Messaging...
(03/06/2013) MMA News: IAB, MMA and MRC Unveil “Mobile Application Advertising Measurement Guidelines” for Public Comment
(03/05/2013) Community News: New AccuWeather App Offers Same Experience Across Android Devices
(02/19/2013) MMA News: MMA Announces New Appointments to the Global Board of Directors
(02/15/2013) Community News: London’s love ‘hot spots’ revealed on Valentine’s Lovemap
(02/15/2013) Community News: London’s love ‘hot spots’ revealed on Valentine’s Lovemap
(02/13/2013) Community News: Texas Roadhouse generates 37pc installation rate for Passbook pass effort
(02/01/2013) MMA News: AdTruth Wave 3 Workgroup - Announcing AdTruth Availability in both Mobile and Desktop Exchanges!
(02/01/2013) Community News: Pinsight Media+TM Advertising Service from Sprint Makes a Solid Case for Brand Marketers to Go Mobile
(01/30/2013) Community News: Chinese Weather Enterprise Creates Official Relationship with AccuWeather for Worldwide Weather Distribution
(01/30/2013) MMA News: MMA Authors Mobile Couponing Primer and Establishes Structure for Engagement
(01/25/2013) MMA News: MMA and IAB Release ‘Mobile Phone Creative Guidelines’ For Public Comment
(01/24/2013) Community News: Forbes Names 3Cinteractive America’s Most Promising Company
(01/23/2013) Community News: WildTangent Studios Launches Its First Mobile Game, Polar Bowler 1st Frame
(01/15/2013) MMA News: MMA Assembles a Coalition of Global Brand Leaders to Form the Executive Marketer Advisory Board
(01/10/2013) Community News: Imagine Worldwide Rebrands and Joins The Mobile Marketing Association
(01/09/2013) Community News: OtherLevels 2.0 Promotes Intelligent Messaging to Retain More Mobile Consumers
(01/09/2013) Community News: Halfbrick and OtherLevels Keeping Mobile Gamers Engaged
(12/11/2012) MMA News: MMA Releases “U.S. Consumer Best Practices for Messaging” 7.0
(12/05/2012) Community News: Over half of consumers due to buy Christmas gifts via mobile
(11/30/2012) MMA News: Snipp Interactive Inc. Powers ARM & HAMMER Baking Soda's Holiday Campaign With Reciept Processing and...
(11/30/2012) MMA News: FCC Issues Ruling on SoundBite Petition: Confirmatory Opt-Out Messages Are Not In Violation of TCPA
(11/29/2012) Community News: Survey Reveals 57% of U.S. Consumers Intend to Purchase a Tablet by December 25
(11/29/2012) Community News: Vuclip Secures $13M in Series D Funding From SingTel Innov8, Jafco Ventures and NEA
(11/27/2012) Community News: 41st Parameter Establishes Tokyo Office in Response to Strong Market Demand
(11/20/2012) MMA News: Sybase 365 & MMA Survey Finds 87% of Consumers Will Use A Mobile Device To Help Make Holiday Purchases
(11/19/2012) MMA News: Updated Mobile Web Advertising Measurement Guidelines Released For Public Comment By IAB, MMA & MRC
(10/30/2012) Community News: NOKIA LAUNCHES AD EXCHANGE POWERED BY INNERACTIVE
(10/29/2012) Community News: Fetch Shortlisted for The Smarties and The Appsters 2012.
(10/29/2012) Community News: Fetch nominated twice in 2012 Effective Mobile Marketing Awards.
(10/26/2012) MMA News: ePrize Elevates to MMA North America Premier Member
(10/20/2012) Community News: More than a marketing channel: CMOs and the mobile imperative
(10/16/2012) MMA News: MMA Members Form Committee to Focus On Mobile Video Advertising Guidance and Standards
(10/15/2012) MMA News: MMA Announces 2012 Global Board Executive Committee
(10/04/2012) MMA News: MMA’s SM2 a Launch Pad for Mondēlez International’s “Mobile Futures”

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