The Mobile Marketing Association led its membership to garner support for SoundBite’s petition and reinforce the viability of mobile messaging practices

New York, NY, 30 November 2012 — The Federal Communications Commission (FCC) has issued a Declaratory Ruling based on a petition filed by SoundBite Communications that states a confirmatory stop text message, a text message sent to a consumer in response to an opt-out request, does not violate the Telephone Consumer Protection Act (TCPA).