Peter has thoroughly enjoyed a career in consumer research spanning 20+ years – including board-level leadership at Ipsos in global, European and North American roles – working with a range of local and global clients in automotive, alcohol, FMCG, Finance and Technology.  Peter has consistently focused on innovative solutions to help curate and deliver great advertising.  He is a strong proponent Maya Angelou’s quote ‘… people never forget how you made them feel’.

Currently with Realeyes, the world’s leading platform for measuring emotions as content is viewed and facilitating this emotional intelligence efficiently aiding clients and their agency partners to make informed decisions around content, campaign architecture and audience planning.