Category Business Director – Skin Care
Unilever Vietnam

15 years working in Marketing in both local and global roles. Vu started his career as management trainee in Unilever Vietnam, and has worked as Brand Manager & Senior Brand Manager on major brands like OMO, Clear, Sunsilk, then Oral Care Business Unit Manager, as well as an international experience as Senior Global Brand Manager, before taking the existing role as Skin Care Business Director. Vu has been known to play a major part in introducing new brands into Vietnam market like Omo Liquid, TRESemme, Axe as well as driving new initiatives for purposeful brands like P/S, Closeup and Lifebuoy to strengthen brand love, with award-winning digital and mobile-led innovations. During his stint in global brand development, Vu led the relaunch of Clear across markets globally, and drove insightful initiatives to bring growth for the brand in key markets like Thailand and Indonesia, as well as Vietnam. Vu is also appreciated as being a curious, purpose-driven marketer, and a passionate coach.