

Mike Kresch is the VP of Strategy at Moburst, a mobile-first, global digital marketing agency. Working directly with the agency's diverse roster of clients, he helps them grow their respective businesses by applying/executing cutting-edge digital marketing tactics and thought processes. He also supports internal agency growth initiatives, and has seen Moburst grow from a company of eleven to nearly 100 in his five year tenure there.
A recognized innovator and award-winning Marketer, Mike brings 20 overall years of experience in the marketing realm. Prior to his work at Moburst, he spent over a decade at Hearst Magazines, where he served as the Executive Director of Marketing at the Hearst Men’s Group. There he developed unique, integrated marketing platforms for some of the world’s leading brands, including Ford, Lowe’s, Progressive Insurance, Wrangler, Delta Faucet, and Knob Creek, to name a few.
Mike received his BA in History from Colgate University and an MBA in Marketing and management from Columbia University. When not working, you’ll find him spending time with family, scanning the waiver wire in his fantasy sports leagues, or sinking his teeth into a Lee Child novel. He himself is the author of the 2015 book Winning the MVB (Most Valuable Brand), available on Amazon and at Barnes & Noble.