Advertising media professional with more than 19 years of experience in the top advertising media agencies in the Philippines. Has handled the leading local and multinational clients in industries such as Telecoms, Banking, Real Estate, Beverages, Automotive, Online Services, and Government. Skilled in integrated media strategy, business planning, and overall agency management.
Currently heading dentsu X Philippines, an integrated agency combining best-in-class communication and media planning services, content creation, technology, data and behavioral insights, with the proposition Experience Beyond Exposure. dentsu X is part of the Dentsu-Aegis Network.