Cora counts with 15 years of experience in the advertising and research industries.
With both an analytical and creative planning profile, she holds a strong strategic vision that seeks to bring solutions to the table that are innovative, integrated and always based on evidence.
Her career has been built around the Planning & Strategy departments of some of the best network agencies in Argentina:
Ogilvy & Mather Argentina, TNS Argentina (today, Kantar), Euro RSCG BsAs (today, Hoy), GfK Argentina, FCB Buenos Aires, FCB Indonesia, Grey Argentina y Voltage@PHD Argentina.
She has worked for a variety of categories (automotive, FMCGs, snacking, beverages, banking, personal care, telco, technology, home appliances, etc), achieving effective campaigns and many local, regional and international awards.
On top of her role as Head of Strategy in Wunderman Thompson Argentina, she also dictates the Research & Insights courses of the Planning Bootcamp at Miami Ad School Buenos Aires each semester.
Cora holds an English Translator & Interpreter’s degree, before turning her attention to advertising at the Advertising Technical Studies Institute from the Argentinian Advertising Agencies’ Association (AAAP).