Ashish Bhasin | MMA Global

Ashish Bhasin

Ashish Bhasin
CEO APAC & Chairman India
Dentsu Aegis Network

Ashish Bhasin is a well-known personality in the Advertising & Media industry in Asia Pacific, for the past 32 years. He is presently CEO APAC and Chairman India, Dentsu Aegis Network. He is also a member of the Dentsu Aegis Network Global Executive Team.

An astute businessman, he built the Dentsu Aegis Network in India from a 50 member team to a 3700 member powerhouse, now the 2nd largest Advertising and Marketing Communications Group in India, overturning for the first time the existing ranking, which has historically been in place for over 80 years.

Prior to this Ashish successfully led and set up several of Lintas India’s (IPG) businesses for 20 years and also had the global role of Executive Vice President, Lowe Worldwide and Asia Regional Director for Integrated Marketing.

Ashish has now won, a record four out of the last five coveted South Asia Agency Head of the Year Award at Campaign Asia-Pacific's Agency of the Year Awards (2015, 2016, 2017, 2019). He was recently named Network Head of the Year - Media Ace Awards 2019, a distinction he also was conferred with in 2018. He was selected as MXM’s Media Person of the Year- 2016. He has been awarded the 2015 IAA Leadership Award for Media Agency Head of the Year and was the Exchange4Media - Hallmark Chairman of the Year 2015. He is also the recipient of the Business Excellence Awards for Media CEO of the Year - India & Chairman of the Year – India 2013, 2014 and 2015, at UK’s Business Excellence Awards. He has received the Indira Super Achiever Award 2003 and was also adjudged “Media Marketer of the Year” at the Brief Media Awards and was the Dentsu Aegis Network Star Performer of the Year 2017.

He has served as the Head of Jury for the Asia Pacific Effie Awards 2017 and has served on several global juries including Cannes Lion 2016, Cannes Lion 2007, Dubai Lynx 2008, Festival of Media Global 2013 at Montreux and Asia’s Most Promising Brands and Leaders 2013 in Dubai.

Ashish serves or has served on most industry bodies in India, including as President AAAI, Immediate Past Chairman MRUC, Chairman Goafest 2017 & 2018, Co-Chairman AAAI – IBF committee 2010 - 2018, Board Member-Broadcast Audience Research Council (BARC), Invitee Board Member – Audit Bureau of Circulation (ABC) Chairman Media Abbys 2012 & 2013, Chairman - Readership Studies Council of India and Founding Chairman of the Sydenham Institute of Management’s Alumni Association.

Ashish has recently been conferred a PhD (Honoris Causa) for outstanding contribution to the Advertising & Media Industry.