As Director of Marketing at Foursquare, Ariel synthesizes location data into actionable insights for brands, agencies, publishers and platforms, enabling them to uncover and capitalize on behavioral trends. Her work has been featured in The Atlantic, AdAge, Forbes, Fast Company and more. Prior to Foursquare, Ariel worked in marketing at GoPro and led client services at lifestyle publisher PureWow.  Ariel has a BA in Marketing and Psychology from Georgetown University, and an MBA from NYU Stern.